Sports Governance, Event & Business Management

Hi, I'm Alistair Pettitt & I lead a team to deliver International Events

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Profile

With over 13 years of experience . Alistair Pettitt is well-respected in the sports industry of Mixed Martial Arts with a wealth of knowledge in live event management, sports business, and sports governance.

Alistair’s experience has enabled him to lead an international team to deliver a world class calendar of global International MMA events, as part of the International Mixed Martial Arts Federations (IMMAF) pathway to Olympic recognition for the sport of Mixed Martial Arts. Working with various stakeholders from sports rights holders, governments, national sports federations, medical, doping agencies, emergency services and ministries of sport.

Alistair holds an MSc in Sports Business, Management & Policy.

Events

Alistair Pettitt has over a decade of experience in the MMA industry, having organised and promoted numerous successful events.

He was the founder and CEO of FIGHT UK MMA, a leading MMA event and promotion company in the UK, and then spent 8 years building a team to deliver the International Mixed Martial Arts Federations nation vs nation events platform.

Alistair has a deep understanding of the sport of MMA and the industry as a whole, including the rules, regulations, and logistics of organising events.

He has a strong network of contacts within the MMA community, including fighters, coaches, sponsors, and media.

Alistair is known for his innovative and creative approach to event planning, which has helped him to create unique and memorable experiences for fans and fighters alike.

He has a proven track record of delivering high-quality events that are well-organised and well-attended, which has helped to establish him as a trusted and respected figure in the industry.

Alistair is constantly seeking to improve his events and stay ahead of the curve in terms of trends and developments in the MMA industry.

He is adept at managing and coordinating teams of staff and volunteers to ensure that events run smoothly and efficiently.

Alistair has a keen eye for talent and has helped to launch the careers of many up-and-coming fighters through his events and promotion company.

He is passionate about the sport of MMA and is committed to promoting it in a positive and responsible way, which has earned him the respect of fans and fighters alike.

“Alistair is clearly someone who is involved in the sport of MMA for the right reasons, his work ethic & promotion illustrate this.”

— Leon Roberts (Referee)